FRANK STOTO
"NEW CONCEPT" CHANGING THE WAY REAL ESTATE IS DONE "BUYING AND SELLING IS AN EDUCATION"
FRANK STOTO

FLOOR TIME WHAT IS IT GOOD FOR?


When I started in real estate back in 1991, I did floor time and worked in the office from 9-3, five days a week.  It took me four months to put a deal together.  If I look back at this from a financial point of view, it comes out to 30 hours a week or 480 hours of my time.  My commission was a 50/50% split minus company fees, such as technology and paperwork closing fees; my split was around 45%.  On this first deal I ended up with around $1,400 and if I divide that by my time invested, I made $2.10 and hour!  I did this for years because I didn’t know any other way to get repeat or referral business.

     The time invested in floor time is a “hope” that maybe you can succeed.  What sense does it make to answer phones for the company and not focus on building your own business? I feel good about this because he is learning new techniques to manage his time the right way.  My agent has a stress free way of doing business and does not worry about office fees because I charge none!

      In June of 2000, I created “Buyers Advantage Realty ” and began to structure a business plan with time-management concepts involved.  Now with no floor time, I spend 2-3 hours with a seller and 3-4 hours with a buyer to write a contract.  The reason I can do this is because I have formatted special techniques and don’t waste time.  The reason I can do this is because I have formatted special techniques and don’t waste time.  Building a business is a complex matter and has to be tailored to everyone differently.  The future of real estate is home-based and we are years ahead of any company!

       In closing, let me go back to the question.  Floor time – What is it good for?  Answer – Absolutely nothing!
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